SHAWNA PROVIDES BOTH MEDIA RELATIONS TRAINING SEMINARS AND INDIVIDUALIZED MEDIA RELATIONS CONSULTING:

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Shawna Randolph is a highly respected and trusted communications specialist with an extensive array of experience, knowledge and invaluable skills needed to be an exceptional consultant.

Participants Learn:

  • About the latest local media landscape (which outlets make up the Alberta media);

  • About the pressures on media outlets and reporters and why they may seem to be aggressive and impatient sometimes (and how to deal with that);

  • How to maximize media exposure - how to get the media to cover your story ideas, or your events;

  • How to form and develop long-lasting relationships with the news media;

  • How to control all conversations with the media, instead of allowing reporters to take control - tips from the first contact (over the phone or in person), through to the end of the interview process;

  • How to prepare for media interviews;

  • How to conduct a successful media interview to ensure that you get messages out to the public (this section of the seminar includes videotaped mock-interviews and critique);

  • Monitoring of media coverage - finding out whether your messages did get out to the public.

 

Contact Shawna to find out more.

FOR MORE INFORMATION ON FULL AND HALF-DAY SESSIONS, PLEASE CONTACT SHAWNA BY PHONE OR EMAIL.

780-297-7741

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